SimpleFeed for eCommerce
If you sell on the Internet, chances are you spend a large portion of your time
and budget getting customers and prospects to your site. But if they don't buy,
how do you alert them to changes or new offers so they'll return? Customers
increasingly refuse to provide personal information. And even if customers do
buy, do they actually open your follow-up retention emails?
Now, imagine this: What if customers and prospects could subscribe to your
communications in way that does not require any personalized information? And
what if they could specify the type and volume of communication they want to
receive?
With SimpleFeed for eCommerce they can choose what they want, when they want
it. And with SimpleFeed's templating technology, the content looks and feels
like the rest of your marketing materials.
Concerned about the difficulty of creating content? With SimpleFeed Web Import,
product information, user generated reviews, offers and promotions flow into
your feed automatically. And consider a blog. According to Forrester Research,
13 percent of consumers are interested in a blog from their favorite merchant.
SimpleFeed works with leading blog providers to provide a blog in your
corporate look and feel.
Plus, with SimpleFeed Dynamic Feed Creation, you can easily place promotions,
offers, and even advertising into your RSS feeds.
And what about measurement? With SimpleFeed every one of your customers get a
URL that is unique to them and their interests. Measurement of your program is
a breeze with SimpleFeed's 48 reports including reads, opens, click-throughs,
unsubscribes. SimpleFeed helps you understand what is driving your business
results so you can adjust your content accordingly.
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